How To Keep Your Lips Nourished & Plump

person Posted By: Ailsa Watson

Discover how to keep your lips nourished, plump and flake-free this winter with our top 5 lip products to stay one step ahead of chapped lips. 

Chronic dry lips is a condition that a lot of people suffer from no matter the weather. Our team have tried and tested their favourite lip products from Avant, and are here to give you the very best options for hydrating your lips. Discover how to keep your lips nourished, plump and flake-free this winter with our top 5 lip products to stay one step ahead of chapped lips. 

How To Maintain Luscious Lips That Last

Marketing Associate, Ailsa 

“We launched our 24-Hour Moisture Boost Polyglutamic Conditioning Lip Serum at the start of this year and it hasn’t left my hand bag since. I keep one on my desk and one in my bag, so that it’s always on hand. As someone who suffers from dry, cracked lips all year round, our polyglutamic lip serum has been a life saver. This applicator is also amazing!”

What is Polyglutamic Acid? Discover more here.

Senior Marketing Executive, Charlotte

“Our Nutrient-Dense Super Seed Lip Treatment has been a staple in my makeup bag. My favourite ingredient is peptides, which makes this formula extremely nourishing. Top tip, it also works as a great cuticle treatment!”

  • Nutrient-Dense Super Seed Lip Treatment

    £41.30 Save 30%

PR Officer, Lillie

“My No.1 present to give to friends and family for Christmas, birthdays and valentines. It’s an amazing product to revive your lips in only a few applications. I mainly use it overnight, it really hydrates them!”

  • Hyalu Replenish Lip Balm

    £37.80 Save 30%

Need some gifting inspiration? Check out our luxury gift guide here.

Head of Marketing, Alioune Ndione

“It’s no secret that our customers love our rose lip scrub. It’s hard not to see why: it makes your lips feel rejuvenated and the smell is beautiful.” 

Discover why you should be using Rose in your skincare routine

Marketing Specialist, Natalie

“I suffer from super dry lips and find lip scrubs can be a bit too harsh on my skin, so our AHA lip serum is a great alternative! It doesn’t cause any irritation, and makes my lips smooth and plump”

Best Ingredients For Dry Lips

Hyaluronic acid 

The molecule holds 1,000 times its weight in water, so we can understand why this all-star ingredient can be found in almost everything nowadays.  Hyaluronic acid gives similar benefits to your lips as it does for your skin. As a humectant, hyaluronic acid helps to pull in hydration to the skin on the lips, keeping them nourished and plump.


Peptides are short chains of amino acids linked by peptide bonds, which have a remarkable skin-soothing effect. Peptides can also help to improve the appearance of wrinkles, loss of firmness, and help to soften the look of expression lines.

Polyglutamic acid 

Similar to Hyaluronic Acid, Polyglutamic Acid is also a humectant. It’s main benefit is to moisturise, while it can also increase your body's production of the following natural moisturizing factors: carboxylic acid

Humectants are key to combatting dry skin. Discover our 4 favourite ingredients to help keep you skin nourished.


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