Article: Beyond the Box: The Augmented Experience Behind the Calendar

Beyond the Box: The Augmented Experience Behind the Calendar
At Avant, we believe beauty isn’t just about what you see – it’s about what you feel, discover, and experience. This holiday season, we’re taking your countdown to Christmas to an entirely new dimension.
For the first time ever, our iconic 12 Days of Beauty x Wonders Advent Calendar doesn’t just sit beautifully on your shelf – it comes alive. Simply scan the front of the calendar with your phone, and step into an awe-inspiring augmented reality world where the wonders of nature burst into motion before your eyes.
Watch the Story Unfold
Your festive journey begins with a delicate shimmer. Bees hum busily from flower to flower, butterflies dance through the air, and at the heart of it all, a graceful fairy tends to her garden, hand-harvesting the rare and precious ingredients that inspire Avant’s most beloved formulations.
Every tiny detail has been designed to enchant – from the glistening dew on a petal to the flutter of gossamer wings. It’s a moment of beauty you can hold in your hands, yet feel as though you’ve stepped into another world.
Why We Did It
The Avant advent calendars have always been about more than skincare – it’s about the joy of discovery. By blending innovation with storytelling, we’ve created the first beauty advent calendar to feature a fully immersive augmented reality experience. It’s not just a countdown; it’s a celebration of nature, artistry, and the magic that inspires every Avant creation.
The Magic Continues
Behind each door lies one of our premium skincare treasures – from award-winning serums to indulgent creams – designed to make your skin look and feel its most radiant. And now, every time you scan, you can revisit the fairy’s enchanted garden, letting your imagination bloom alongside your beauty ritual.
Awaken your senses, elevate your skincare journey, and embrace the season in harmony with the natural world. Let your beauty ritual blossom in time for Christmas with our most cherished formulas, for a truly magical festive season.
If you haven’t yet secured yours, don’t miss out – pre-orders for the Wonders Advent Calendar 2025 are open now, and with three consecutive sell-outs behind us, this year’s magical, augmented-reality edition won’t stay around for long.










